#1 Coca Cola advert
Attention: Red colors, Christmas, the red trucks
I nterest: Coca Cola
Desire: The holidays, Coca Cola
Action: To buy Coca Cola
#2 Mini Cooper advert
Attention: The bright red car
Interest: Wide open fun with the Mini Cooper
Desire: The slogan
Action: To buy the Mini Cooper
#3 Gatorade advert
Attention: The big blue Gatorade bottle
Interest: To get the energy to win
Desire: The slogan
Action: To buy the Gatorade sportdrink
Attention: Red colors, Christmas, the red trucks
I nterest: Coca Cola
Desire: The holidays, Coca Cola
Action: To buy Coca Cola
#2 Mini Cooper advert
Attention: The bright red car
Interest: Wide open fun with the Mini Cooper
Desire: The slogan
Action: To buy the Mini Cooper
#3 Gatorade advert
Attention: The big blue Gatorade bottle
Interest: To get the energy to win
Desire: The slogan
Action: To buy the Gatorade sportdrink